Is Google AMP a Waste of Time?

25 Jan, 2018

Google AMP represents a fundamental change to website development. But should you implement it?

Google Accelerated Mobile Pages (AMP) is a unique method for displaying mobile content on Google. But as every expert will attest, implementing Google AMP is not easy.

On this episode, we dive into the reasons for implementing AMP, along with the benefits and pitfalls of this new technology.

In this 30 minute episode, Sean Jackson and Katy Katz interview Ross Simmonds, noted online marketeer and entrepreneur, and ask the hard questions about what it takes to succeed with Google AMP.

Listen to The Digital Entrepreneur below ...

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Important links from this episode:

Check out Ross’ blog post about Google AMP: Google AMP vs Facebook Articles: What Should You Actually Invest In?
Google said to launch AMP-based Snapchat Discover-like feature
How Condé Nast succeeded with Google AMP
Connect with Katy Katz on Twitter
Connect with Sean on Twitter

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About

John Aviles has been an IT professional for many years. He has worked as a hardware technical specialist as well as a software support specialist. Over the years, he has also been involved in various Internet Marketing projects and not only has he been able to meet and work alongside other marketing and software professionals, but has become proficient himself in various digital channels, platforms, tools and techniques.